Updated on 29th August 2024
This tutorial was created based on the Promo & Campaign menu on the tix.tiket.com website’s desktop version.
tiket.com offers a variety of campaigns and promos to help its partner properties attract more bookings. However, with so many choices available, we understand that accommodation partners need help in determining which promotions or campaigns are right for their property.
That’s why we launched the Promo & Campaign Analytics feature. This feature provides valuable insights into the performance of your promotions and campaigns, so you can make informed decisions about which ones are most effective for your property. You can find the feature in the Your Promo and Your Campaign menus on tiket.com.
Here are the detailed information that you can find in the Promo & Campaign Analytics:
- Total revenue
The total revenue generated from bookings that used the promo or campaign, in the hotel’s chosen currency - Total booking
The total number of bookings that used the promo or campaign - Total room night
The total number of room nights booked multiplied by the length of stay, for all bookings that used the promotion or campaign - Average length of stay
The average length of stay for bookings that used the promotion or campaign. - Average booking window
The average difference between the booking date and the check-in date for bookings that used the promotion or campaign
With the 5 metrics above, you can easily see the impact of each promotion and campaign on your property’s bookings and revenue. A summary of your ongoing promotions and campaigns is available at the top of the page. Use the filters available to sort data by booking period. You can also view the benefits and cancellation policies applicable to each promotion and campaign in the table provided. The information displayed is based on the data from the promotion and campaign that you have participated in.